Published: February 12, 2008 04:19 pm            

Campaign under way to record the 100,000th Jersey with tag ID in 2008

Coincides with the association’s 140th anniversary

TULARE, Calif. (Feb. 12, 2008) — The American Jersey Cattle Association, in tandem with animal ID leader Allflex, today announced a campaign to record the 100,000th Registered Jersey identified by double-matching approved ear tags during 2008.

The milestone, which coincides with the association’s 140th anniversary, will be marked by awarding the animal’s owner a year’s supply of Double Matched Pair sets of JerseyTags with HDX High Performance EID tags, up to a maximum of 500 sets, plus a stick reader from Allflex USA Inc.

According to Executive Secretary and CEO Neal Smith, orders for the AJCA’s line of JerseyTags manufactured by Allflex have grown at double-digit rates annually, with just under 100,000 sets sold in 2007.

“The primary reason AJCA members have adopted eartag identification,” Smith said, “is that the foundation for maximizing profitability with Jerseys is accurate, verifiable animal identification.”

Not only is positive ID a requirement for day-to-day herd management, the Jersey executive explained, it’s also vital for Jersey breeders who want to increase to their income by marketing Registered Jerseys.

“High-visibility eartag ID and increasingly electronic ID is a requirement of the people who purchase through our cattle marketing company, Jersey Marketing Service,” Smith said. “Buyers are paying for pedigree and performance information and they expect it to be linked up through the animal’s identification number.

“The Allflex tag technologies, combined with the services available from the USJersey organizations, make it all possible.”

The American Jersey Cattle Association has recorded over 68,000 animals identified by approved eartags since its members overwhelmingly approved new rules for registration five years ago. The Allflex Tamperproof tag line is the only product approved by the AJCA for that purpose.

“Milk producers like the flexibility of tailoring our tags to meet their needs and reduce mistakes,” said Jon Becerril, national sales manager for Allflex USA Inc. “That is why the Double Matched Pair set including an EID tag is particularly popular. It delivers a combined visual and electronic solution for identification that is visible from nearly every angle.

“Advanced animal ID doesn’t cost,” Becerril said, “it pays. We are proud to be a partner with the USJersey organizations in bringing the number one livestock identification system in the world to its customers.”

For details on the 100,000th Calf With Tag ID Campaign, please visit www.usjersey.com/Tag100000 or e-mail eartags@USJersey.com.

        

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